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    Archive: March 2009

    March 28, 2009

    Twitter Stupidity

    Some of the posts I read on Twitter never cease to amaze me. I advise our clients to not get too trigger happy with the tool as you never really know whose inbox/feed is going to see your tweet.  Twitter can be especially dangerous for those "Twitter addicts" who quickly forget the reach/audience of their tweets.  The 140-character nuggets don't live in a vacuum and can sweep across the web faster than many realize if the content is right.  And I won't even talk about the "Oops...that was supposed to be a DM!" mistake that most have made - self included.

    The latest gem involves a guy named @theconnor, a job at Cisco, and one of the dumbest Tweets to date.  Read the entire article on MSNBC.

    Posted at 02:05 PM in Business Blogging, Internet Marketing, Online Marketing, Online Marketing Best Practices, Sioux Falls Marketing, Social Media | | Comments (1)

    March 20, 2009

    Nunchuku skills, bow hunting skills, computer hacking skills, AdWords skills

    Jeff-tweet Big props to Click Rain's own Jeff Meuzelaar (notice how smart he looks in this recent photo), who recently put in the time to earn his Google AdWords certification. The Google AdWords exam is a bit tricky...kind of like those Iowa Basic Skills Tests in grade school, but without the No. 2 pencils.  In short, Jeff is now a search marketing ninja in both paid search and SEO.  Nice work, Jeff!

    Posted at 10:31 PM in Internet Marketing, News, Online Marketing, Search Marketing, Sioux Falls Marketing | | Comments (4)

    March 17, 2009

    Another Tweetup? Oh yes, my friend.


    6a00e550c765db8833010536e89c2a970b-120wiThe first official Sioux Falls Tweetup was a raging success.  We met, we talked in 140 character sentences, we had a few beers, and a good time was had by all.  It's on that note that another Tweetup is has been scheduled for April 9 at Latitude 44 in downtown Sioux Falls.  Follow @clickrain for continued updates - you can also get some additional details here.  We hope to see you there!

    Posted at 09:57 PM in Business Blogging, Online Marketing, Sioux Falls Marketing, Social Media | | Comments (0)

    March 08, 2009

    Click Rain in the News: Good Ink

    They say any PR is good PR (whoever "they" is), and Click Rain has had the fortune of getting some positive press recently.  We won't regurgitate the coverage, but you can check out the articles below (which are open access for a limited time). 

    Top 10 Up & Comers- from the Sioux Falls Business Journal

    Twitter Fever - from our friend @JWKirsch at the Argus Leader

    On a somewhat related note, we also were honored to take home the Best of Class in Interactive Media at the recent 2009 South Dakota Advertising Federation ADDY Awards.  The recognition was for the Chris Lien for Congress microsite.  It was an innovative project for a great candidate and we were honored to play a small role in his campaign.

    Now, back to work. 

    Posted at 02:01 PM in Internet Marketing, News, Online Marketing, Sioux Falls Marketing, Social Media | | Comments (0)

    March 06, 2009

    YouTube Music Mashup

    So very cool.  There are some talented peeps out there on the web.

    Posted at 08:51 AM in Time Wasters | | Comments (0)

    March 05, 2009

    More Evidence on the Effectiveness of Long Tail SEO

    We often preach the concept of long tail search engine optimization to clients interested in quality search traffic, not quantity.  Recent numbers from eMarketer appear to back the long tail concept, as the chart below details. Long live long tail.  

    101916

    Posted at 08:15 AM in Internet Marketing, Online Marketing, Online Marketing Best Practices, Online Trends, Search Marketing, SEO, Sioux Falls Marketing | | Comments (0)

    March 01, 2009

    Discovering Blip.fm

    I stumbled across blip.fm recently and must say, I am killing more time than I should on this sweet little site.  It's an iTunes/Twitter mashup that allows you to share music with followers, create playlists of "blipped" music, and ultimately, expose yourself to music and genres you would have never otherwise found.  The Blip playlist is surprisingly deep, including an extensive catalog of lesser-known, indie artists.  For you faithful Twitter users, blip.fm is a nice addition to your social media arsenal. Two thumbs up.

    Posted at 02:44 PM in Music, News, Online Trends, Sioux Falls Marketing, Social Media, Time Wasters | | Comments (1)